Theme 4: The Platform Battle: Mobile Internet
Sessions for this theme in 2011 included:
Android Crashes the iPhone Party: The Battle of Mobile Platforms:
Android has emerged as a big challenger to Apple’s iphone – crashing the iPhone party – and rapidly extending to the tablet market as well as emerging as a shopping channel. This session analyzes the case of Andriod versus iPhone as an example of platform competition.
The future of the mobile payment market:
Real live insights of a PayPal senior executive in strategy developement and upcoming trends in de mobile payments market.