{"id":1267,"date":"2026-06-18T12:54:13","date_gmt":"2026-06-18T10:54:13","guid":{"rendered":"https:\/\/www.emerce.nl\/academy\/?post_type=training&#038;p=1267"},"modified":"2026-06-18T12:55:42","modified_gmt":"2026-06-18T10:55:42","slug":"check-out-optimalisatie-conversie-psychologie","status":"publish","type":"training","link":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/","title":{"rendered":"Check-out optimalisatie &#038; conversie psychologie"},"template":"","class_list":["post-1267","training","type-training","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Check-out optimalisatie &amp; conversie psychologie - Emerce Academy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Check-out optimalisatie &amp; conversie psychologie - Emerce Academy\" \/>\n<meta property=\"og:description\" content=\"Gemiddeld verlaat meer dan 70 procent van de shoppers een webshop zonder een aankoop af te ronden (Baymard Institute, 2025). Vaak ligt de oorzaak niet bij het product of de prijs, maar in de check-out. Een onduidelijke vervolgstap, onverwachte kosten of een formulier dat niet goed werkt, kan voldoende zijn om een aankoop af te [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/\" \/>\n<meta property=\"og:site_name\" content=\"Emerce Academy\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-18T10:55:42+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.emerce.nl\\\/academy\\\/trainingen\\\/check-out-optimalisatie-conversie-psychologie\\\/\",\"url\":\"https:\\\/\\\/www.emerce.nl\\\/academy\\\/trainingen\\\/check-out-optimalisatie-conversie-psychologie\\\/\",\"name\":\"Check-out optimalisatie & conversie psychologie - Emerce Academy\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/#website\"},\"datePublished\":\"2026-06-18T10:54:13+00:00\",\"dateModified\":\"2026-06-18T10:55:42+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.emerce.nl\\\/academy\\\/trainingen\\\/check-out-optimalisatie-conversie-psychologie\\\/#breadcrumb\"},\"inLanguage\":\"nl\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.emerce.nl\\\/academy\\\/trainingen\\\/check-out-optimalisatie-conversie-psychologie\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.emerce.nl\\\/academy\\\/trainingen\\\/check-out-optimalisatie-conversie-psychologie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Trainingen\",\"item\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/trainingen\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Check-out optimalisatie &#038; conversie psychologie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/#website\",\"url\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/\",\"name\":\"Emerce Academy\",\"description\":\"Emerce Academy\",\"publisher\":{\"@id\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/#organization\",\"name\":\"Emerce Academy\",\"url\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl\",\"@id\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/content\\\/uploads\\\/2022\\\/09\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/content\\\/uploads\\\/2022\\\/09\\\/logo.svg\",\"width\":184,\"height\":24,\"caption\":\"Emerce Academy\"},\"image\":{\"@id\":\"https:\\\/\\\/emerce.nl\\\/academy\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Check-out optimalisatie & conversie psychologie - Emerce Academy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/","og_locale":"nl_NL","og_type":"article","og_title":"Check-out optimalisatie & conversie psychologie - Emerce Academy","og_description":"Gemiddeld verlaat meer dan 70 procent van de shoppers een webshop zonder een aankoop af te ronden (Baymard Institute, 2025). Vaak ligt de oorzaak niet bij het product of de prijs, maar in de check-out. Een onduidelijke vervolgstap, onverwachte kosten of een formulier dat niet goed werkt, kan voldoende zijn om een aankoop af te [&hellip;]","og_url":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/","og_site_name":"Emerce Academy","article_modified_time":"2026-06-18T10:55:42+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/","url":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/","name":"Check-out optimalisatie & conversie psychologie - Emerce Academy","isPartOf":{"@id":"https:\/\/emerce.nl\/academy\/#website"},"datePublished":"2026-06-18T10:54:13+00:00","dateModified":"2026-06-18T10:55:42+00:00","breadcrumb":{"@id":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/#breadcrumb"},"inLanguage":"nl","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.emerce.nl\/academy\/trainingen\/check-out-optimalisatie-conversie-psychologie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/emerce.nl\/academy\/"},{"@type":"ListItem","position":2,"name":"Trainingen","item":"https:\/\/emerce.nl\/academy\/trainingen\/"},{"@type":"ListItem","position":3,"name":"Check-out optimalisatie &#038; conversie psychologie"}]},{"@type":"WebSite","@id":"https:\/\/emerce.nl\/academy\/#website","url":"https:\/\/emerce.nl\/academy\/","name":"Emerce Academy","description":"Emerce Academy","publisher":{"@id":"https:\/\/emerce.nl\/academy\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/emerce.nl\/academy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl"},{"@type":"Organization","@id":"https:\/\/emerce.nl\/academy\/#organization","name":"Emerce Academy","url":"https:\/\/emerce.nl\/academy\/","logo":{"@type":"ImageObject","inLanguage":"nl","@id":"https:\/\/emerce.nl\/academy\/#\/schema\/logo\/image\/","url":"https:\/\/emerce.nl\/academy\/content\/uploads\/2022\/09\/logo.svg","contentUrl":"https:\/\/emerce.nl\/academy\/content\/uploads\/2022\/09\/logo.svg","width":184,"height":24,"caption":"Emerce Academy"},"image":{"@id":"https:\/\/emerce.nl\/academy\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.emerce.nl\/academy\/wp-json\/wp\/v2\/training\/1267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.emerce.nl\/academy\/wp-json\/wp\/v2\/training"}],"about":[{"href":"https:\/\/www.emerce.nl\/academy\/wp-json\/wp\/v2\/types\/training"}],"wp:attachment":[{"href":"https:\/\/www.emerce.nl\/academy\/wp-json\/wp\/v2\/media?parent=1267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}