Emerce
Conversion
Emerce conversion
provides an overview of everything related to the optimisation of online conversion, with fresh insights and practical strategies to improve online results. Experts in conversion and CRO, together with experienced marketing professionals, share their lessons learned and best practices on how to turn visitors into customers more effectively.
Emerce Conversion in-person event takes place on April 9th, 2026. The Emerce TV launch of the video collection starts on June 18th, 2026. How can organisations best optimise their online sales funnel? What can we learn from current conversion trends and real-life best practices? Emerce Conversion is for anyone who wants to get more out of their online channels and improve performance. Increase turnover, conversions, downloads and enquiries using practical knowledge and proven methods.
Key topics include UX optimisation, A/B testing, personalisation, customer journey optimisation, behavioural psychology, AI-driven conversion strategies, performance measurement and data-driven decision making. How are your site visitors influenced in their decision-making process and how can this be improved? What are the latest best practices of highly converting websites and platforms?
In addition to the conference programme, the Emerce Conversion in-person event offers extensive networking opportunities with suppliers and specialists in conversion optimisation.
The audience
250+
ATTENDEES
More than 250 visitors attended this event in 2022.
54%
decision makers
More than half of the attendees has commercial responsibility.
200+
companies
Visitors come from more than 200 different companies.
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