Privacy and Cookie Statement Emerce
To Emerce your privacy is of great importance. We therefore comply with the privacy law. This means that your data is safe with us and that we always use it properly. In this privacy statement we aim to explain what we do at Emerce with the information we receive about you.
If you have any questions or want to know exactly what we keep track of, please contact us.
On some pages of our websites you will be asked to register first. You will be asked to enter information about yourself and choose a username. With this information we create an account, on which you can log in with that username and a self-chosen password.
To create an account, we use your name and address, company name, position, telephone number, email address, gender, date of birth and IP address. We do this based on your consent.
We keep this information up to three months after you have canceled the account. We store the information so that you do not have to enter all your data repeatedly and we can contact you more easily if necessary. You can change your account information whenever you want.
If you place an order with us, we use your personal data to handle the order to our best ability. We may then transfer your personal details to our delivery service to have the order delivered to you. We also receive information about your payment from your bank or credit card company.
Therefor we use your name and address, company name, telephone number, billing address, email address, payment details and IP address. We need this because of the contract we conclude with you. We store this information until the order is completed and seven years thereafter (which is the legal storage obligation).
We have a magazine. In this magazine we keep you informed six times a year about the latest trends in online business, media and marketing. If you take out a paid subscription with us for our Emerce magazine, we use your personal data to process the payment.
Therefor we use your name and address, company name, telephone number, billing address, email address, payment details and IP address. We need this because of the contract we conclude with you. We keep this information until you cancel the subscription and seven years thereafter (that is the legal storage obligation).
If you send us an email for a question, we will answer it as soon as possible. Therefor we use your name and address, company name, telephone number and email address. Sending such an email to us implies the permission for usage of these data. We keep this information until we are sure that you are satisfied with our response and six months thereafter to have easy and fast access to this information in case of subsequent questions. It enables us as well to train our customer service to perform even better.
You can subscribe to one or more of our newsletters. They give you the latest news, tips and information about our products and services. You can cancel this subscription at any time. Each newsletter contains an unsubscribe link. You can also unsubscribe via your account.
Your email address will only be added to the list of subscribers with your explicit permission. This data is kept for up to three months after you cancel the subscription.
When we send you a newsletter with links to white papers, and you download one by following the link, as a courtesy we already fill in the fields with your first name, last name and email address. The Publisher of the white paper will not be provided with these data unless you separately provide your permission.
Options for reactions
You can leave a comment under published messages. Your name and any website will be mentioned. To keep the discussion intact, once the response is published it cannot be deleted anymore. We can change your name on request.
We would like to send you information about offers and new products or services. We do this:
- by post
- by email
- by phone
You can object to this advertisement at any time. Each advertising message explains how to do that. Every e-mail contains an unsubscribe link. You can also pass this on via your account. With telephone advertising you can indicate this when you receive a call.
This advertising can be our own or our partners’.
Our website displays advertisements. We look at whether people like it, and use that information to only make fun or interesting advertisements and offers in the future. For more information, please see our cookie table.
Providing data to other companies or institutions
We may provide your personal information to other companies or institutions because:
- We have enabled them to process certain data;
- It is necessary to execute the agreement with you;
- You give permission for this;
- We have a legitimate interest in this;
- We are required by law (for example, if the police demand this in case of a suspicion of a crime).
The following third parties process your personal data:
- Our cookie service providers (see below);
- Our software suppliers;
- Our hosting party;
- Our IT service providers;
- Our payment service provider;
- Our partners and intermediaries.
We cooperate with certain companies. There is the possibility that our partners receive your personal data. They ensure that the advertisements contain as many interesting or fun offers as possible. It enables them to send you publicity and / or approach you with interesting sales offers. There is an agreement that you can always unsubscribe and that they will be obliged to erase your data.
If you wish to purchase whitepapers or services from third parties via our website, we provide these parties with certain personal details such as your name, company, position and email address. We will always report in advance which information is provided and which third
party (s) it concerns. Filling in your personal details implies consent for this transfer.
Which cookies does Emerce use?
In the first place, Emerce uses functional cookies. A functional cookie has purely technical functionality. Our website will not function properly without these cookies.
Emerce uses analytics services to collect statistics about the use and visit of the website. This data is analyzed by the provider of these analytics services and the results are provided to Emerce. In this way Emerce gains insight into how the website is used and can use this data to adjust the website and / or its services if necessary.
We have made our analytics services as privacy-friendly as possible. That means that we have taken the following measures to protect your privacy:
– we have concluded a processing agreement with the provider of the analytics service;
– we have agreed with the provider of the analytics service that the data may not be used for other purposes.
Tracking cookies are placed to identify the website visitor. These tracking cookies can also be placed from external domain names by other parties. If you choose this, we and third parties will place cookies for advertising purposes. This makes it possible, for example, to make advertisements from us outside this website more relevant to you and to measure the reach thereof. For this we use scripts from third parties such as Facebook and LinkedIn. If you prefer not to do this, make another choice.
A tracking pixel is an electronic file (size normally 1 pixel x 1 pixel) that is placed in an email (for example our newsletter). By using a tracking pixel we can see if an email is being read.
The table below provides an overview of the cookies used on our website:
|Cookie||Supplier||Description||Cookie type||Retention period|
|Cookiecontrol||CIVIC||This cookie is set to remember the user’s preferences regarding his / her cookie preferences in the cookie banner.||90 days|
|_ga||Google Tag Manager / Google Analytics||Registers a unique ID that is used to generate statistical data about how visitors use the website for the purpose of improving the website.||http||2 years|
|_gid||Google Tag Manager / Google Analytics||Registers a unique ID that is used to generate statistical data about how visitors use the website for the purpose of improving the website.||http||1 day|
|_gat||Google Tag Manager / Google Analytics||Registers a unique ID that is used to generate statistical data about how visitors use the website for the purpose of improving the website.||http||10 minutes|
|_fbp||Google Tag manager||Used by Facebook to improve the relevance of advertising campaigns. These cookies are only placed if you give permission.||http||3 months|
|test_cookie||Doubleclick (Google)||Test_cookie is placed by Google to check whether your browser supports cookies.||http||1 day|
|_hjid||Hotjar||This cookie ensures that behavior on subsequent visits to the same site is attributed to the same user ID. This is used to see how website visitors use the Emerce website so that Emerce can improve it.||http||1 year|
|_hjIncludedInSample||Hotjar||This cookie ensures that behavior on subsequent visits to the same site is attributed to the same user ID. This is used to see how website visitors use the Emerce website so that Emerce can improve it.||http||1 year|
|__sqra||Sooqr||This cookie is used to make the search function on Emerce.nl work properly werken.||http||2 years|
|__sqrb||Sooqr||This cookie is used to make the search function on Emerce.nl work properly.||http||2 years|
|__sqrc||Sooqr||This cookie is used to make the search function on Emerce.nl work properly.||http||2 years|
|__cfduid||Sooqr||This CloudFare cookie is used to increase the page speed.||http||1 year|
|__hstc||Hubspot||This cookie tracks website visitors and helps Emerce to see how website visitors use its website so that they can improve it and is used to detect and keep malicious website visitors from the website.||http||13 months|
|hubspotutk||Hubspot||This cookie is used for submitting forms on the website, for deduplicating contacts.||http||13 months|
|_cfduid||Hubspot||This CloudFare cookie is used to increase the page speed.||http||1 year|
|__hssrc||Hubspot||This cookie is set to determine whether a website visitor has restarted the browser.||http||end of session|
|__hssc||Hubspot||This cookie follows the session of the website visitor.||http||30 minutes|
|lang||Remembers the language version of a website selected by the user.||http||end of session|
|userMatchHistory||The cookie is used to track the website visitor across multiple websites, in order to ultimately be able to advertise more effectively.||http||6 months|
|lidc||Used by LinkedIn to track the use of “embedded service”.||http||end of session|
|bcookie||Used by LinkedIn to track the use of “embedded service”.||http||2 years|
|bscookie||Used by LinkedIn to track the use of “embedded service”.||http||2 years|
|adhese2||Adhese||The cookie is used for data analysis and frequency caps. This allows Emerce to keep track of the number of unique visitors and the number of times a specific advertisement has already been delivered to a specific visitor.||http||30 days|
|fr||Used for advertising purposes. Is placed on websites with a Facebook social plug-in.||http||1 year|
|_fbp||Used by Facebook to improve the relevance of advertising campaigns. These cookies are only placed if you give permission.||http||3 months|
Social media buttons
Buttons are included on our websites to promote (“like”) web pages or to share them on social networks such as LinkedIn and Facebook. These buttons work with pieces of code that come from Facebook or LinkedIn itself. Cookies are placed using this code and cookies are used by these third parties. Please read the privacy statement of Facebook or LinkedIn (which can change regularly) to read what they do with your (personal) data that they process via these cookies. The information is transferred to and stored by Facebook and LinkedIn on servers in the United States. LinkedIn and Facebook adhere to the Privacy Shield principles and are affiliated with the Privacy Shield program of the US Department of Commerce. This means that there is an appropriate level of protection for the processing of any personal data.
Enable and disable cookies
Security of personal data is very important to us. We ensure that your data is properly secured with us. We always adjust the security and pay close attention to what can go wrong. You can read in our separate security policy how we protect your privacy.
Changes to this privacy statement
When our website changes, or we change our services, we must of course also adjust the privacy statement. Do always check the date below and check if there are new versions. We will do our best to announce changes separately.
View and change your data
If you have questions or want to know which personal data we have about you, you can always contact us. Find our contact details below.
You have the following rights:
- Right to view: you have the right to view the personal data that we process about you.
- Right to rectification: you have the right to correct or supplement the personal data that we process about you if it is incorrect or incomplete.
- Right to withdraw your consent: you can always easily withdraw your consent.
- Right of objection: you can object to the processing of your personal data.
- Right to delete: you can request us to delete your personal data.
- Right to data transferability: if it is technically possible, you have the right to have the personal data that we process from you transferred to a third party.
- Right to limit processing: in some cases you may request to limit the processing of your personal data (temporarily or otherwise), which means that we process less data from you.
Please note that you always clearly indicate who you are, so that we can be sure that we do not modify or delete data from the wrong person. We will respond to your request within 30 days.
File a complaint
If you feel that we are not helping you in the right way, you have the right to file a complaint with the supervisor. This service is called the Dutch Data Protection Authority.
Willem Fenengastraat 4-B
1096 BN Amsterdam
020-760 72 00