TIE Kinetix and Objectif Lune sign worldwide mutual partnership agreement

TIE Kinetix and Objectif Lune sign worldwide mutual partnership agreement

TIE Kinetix N.V. (“TIE Kinetix”) announces that it signed a mutual cross sell partnership agreement with Objectif Lune International Inc. (“Objectif Lune”). The partnership combines Objectif Lune’s PlanetPress with the TIE Kinetix Business Integration suite of solutions.

TIE Kinetix offers a wide range of SaaS based solutions for Business-to-Business Integration that help automate the exchange of data between companies, which can save enormous amount of time and money.

Objectif Lune is the world’s largest independent provider of software solutions for document lifecycle management in the marketplace. PlanetPress suite of solutions helps creating new ways of composing, processing, tracking and storing any business document independent of hardware or software compatibility.

It is customary for large companies to automate the exchange of orders, invoices and shipment information with their trading partners in the supply chain.  For smaller businesses, due to the volume of information and complexity, it is extremely difficult to participate in the automation process. Rather than integrating directly between systems, smaller companies typically mail or email orders and invoices in PDF format to their customers.

Mr. Jan Sundelin, CEO of TIE Kinetix said: “PDF documents can be cumbersome in order to retrieve the necessary information by software without human intervention. Even though Optical Character Recognition exists for a while, it still cannot provide 100% accuracy. On the other hand, manually adjusting documents still can create additional expenses, time and errors.  By combining the two suites of solutions, customers of both TIE Kinetix and Objectif Lune are able to process, translate and integrate PDF documents automatically with 100% accuracy, regardless of the ERP system. Together we have already successfully implemented the solution with our first enterprise customer.”

Mr. Didier Gombert, CEO of Objectif Lune stated: “For many years, we have been addressing automated workflows related to documents lifecycles for large and small enterprises.  We are extremely excited to add the TIE Kinetix Business Integration suite of solutions to our portfolio. This makes it possible for customers to exchange any kind of business document with their smaller trading partners who are not able to exchange information electronically from their business system.”

Shareholders of Objectif Lune have agreed next to this partnership, to become a financial partner of TIE Kinetix by participating in the private placement of TIE Kinetix for an amount of €750k. Mr Peter van Schaick, Supervisory Board member of TIE Kinetix is also member of the Board of Directors of Objectif Lune International Inc. and holds a minority share in Objectif Lune International Inc.

Mr. Didier Gombert said: “We are cementing the relationship by becoming a shareholder of close to 10%”.

For questions about the partnership and solutions, please contact Mr. Patrick van Boom, Chief Marketing Officer of TIE Kinetix via Patrick.vanBoom@TIEKinetix.com

About TIE Kinetix

TIE Kinetix transforms the digital supply chain by providing Total Integrated E-commerce solutions. These solutions maximize revenue opportunities by minimizing the energy required to market, sell and deliver online. Customers and partners of TIE Kinetix constantly benefit from innovative, field tested, state-of-the-art technologies, which are backed by over 25 years of experience and prestigious awards. TIE Kinetix makes technology to perform, such that customers and partners can focus on their core business.

TIE Kinetix is a public company (NYSE Euronext: TIE Kinetix), and has offices in the United States, the Netherlands, France, Australia, UK, Spain, Germany, Austria and Switzerland.

About Objectif Lune

With 23 offices around the world, Objectif Lune (privately owned) creates software solutions to help organizations develop, maintain and renew their business by maximizing the value of their documents. Driven by a passion for creativity and innovation, our state-of-the art solutions portfolio includes software for transactional printing and workflow automation with PlanetPress Suite, for personalized promotional printing and web-to-print with PrintShop Mail Suite, and more recently for hybrid mailing and document management systems with +PreS. For more information, visit www.objectiflune.com.